Are you a digital-first content marketer?
At Siemens Digital Industries Software, you will join a globally
distributed team that's driving the future of marketing. We believe
in people-first marketing and people-first work! We are looking for
an experienced SaaS marketing professional to execute digital
marketing at scale to activate a wide range of target segments with
global impact. Bringing your experience with the buyer's journey,
engagement strategies, and execution, you'll immediately make an
impact through a positive relationship with your peers, marketing
execution specialists, and a large team of B2B marketing
You think customer-first when you develop and craft
high-quality, compelling content to lead targeted personas through
the full customer lifecycle! To be successful in this role, you
should have experience in demand generation marketing for software.
You will work with regional teams and partners around the globe, so
international marketing experience is helpful. Together, we will
continually review campaign and program performance and results to
ensure we exceed our team's targets. Your ability to develop
content with clear and valuable communications will help businesses
find, adopt, expand, and renew their use of our rapidly growing
You will be a key player in our content marketing development
teams spanning multiple formats like podcasts, videos, articles,
infographics, blogs, vlogs, webinars, presentations and more. You
possess hands-on experience with desktop publishing tools. You are
energized by creating powerful stories that connect with people.
You have an entrepreneurial approach and can both independently and
collaboratively conceptualize campaign improvements.
- Create content aligned to campaign personas to optimize their
customer journeys and deliver the right message at the right
- Devise and develop stand-out differentiated digital media
campaigns that support prioritized industry and solution-based
demand generation objectives
- Plan and coordinate content aligned to land, adopt, expand and
renew marketing programs that can be executed across the
- Express complex information in clear, concise marketing
- Deliver digital marketing components of strategic account
activation campaigns, collaborating across Demand Generation, Event
Marketing, Brand, Business Development, and other teams that drive
growth, retention, and renewals
- Bachelor's degree in Marketing or a related field.
- The right person has 2+ years of successful experience across
B2B digital and inbound marketing
- Experience working in HTML
- A knack for writing or collaborating on engaging copy.
Storytelling is your jam.
- Previous experience with desktop publish software, like
InDesign, Adobe, etc.
- Proven record of owning campaign outcomes and optimizing for
engagement and conversion metrics.
- Strong verbal and written communication skills and the ability
to work optimally across internal and external organizations.
- Possess outstanding problem-solving, analytical, and research
Organization: Digital Industries
Company: Siemens Industry Software Inc.
Experience Level: Experienced Professional
Job Type: Full-time
Equal Employment Opportunity Statement
Siemens is an Equal Opportunity and Affirmative Action Employer
encouraging diversity in the workplace. All qualified applicants
will receive consideration for employment without regard to their
race, color, creed, religion, national origin, citizenship status,
ancestry, sex, age, physical or mental disability unrelated to
ability, marital status, family responsibilities, pregnancy,
genetic information, sexual orientation, gender expression, gender
identity, transgender, sex stereotyping, order of protection
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federal, state or local law.
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