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Marketing Coordinator

Company: CB JENI Homes
Location: Plano
Posted on: August 3, 2022

Job Description:

The Marketing Coordinator must believe in, practice and initiate all Green Brick Partners values set forth in an acronym we call HOME. They must be Honest, Objective, Mature and Efficient in how he or she approaches their role at Green Brick Partners. -Provide marketing support with specific responsibilities in email promotions and nurturing campaigns, online brand and reputation management, CRM database and website maintenance, and other marketing projects as assigned.Key Job Responsibilities: - - - - - - -

  • Help develop and execute promotional emails, nurturing campaigns and sales follow up processes in the CRM database/marketing automation tool and provide support to the sales team
  • Provide overall support for CRM system including logins, community setup, etc.
  • Monitor and respond to comments / inquiries / leads to general online mailboxes from Internet Contacts regarding product offerings, including information about local market, communities, floor plans, options, timelines, availability, pricing, etc
  • Create social media calendar and coordinate with community marketing managers
  • Create social posts and respond to post comments for each brand and channel.
  • Continuously improve social presence and increase audience by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
  • Manage Google and Bing Business Listings and help respond to reviews and comments
  • Ensure Eliant Customer Service website is up to date with accurate community information and respond to reviews.
  • Bring all urgent web-based comments / inquiries to the Marketing Director that involves an upset customer, the press, local media, or other sensitive information that would affect the company in a potentially negative manner
  • Assist with maintaining all branded assigned websites as needed
  • Assist with set up of tracking systems for online marketing activities as needed
  • Assist with invoice coding and processing
  • Track progress with -Marketing and Sales Managers by preparing reports, collecting and analyzing online data
  • Assist with community events (may include occasional after hours or weekend)Physical Requirements: Ability to stand and walk for 4 hours straight or up to a full 8-hour day; sit for extended periods; kneel and bend at the waist; walk up and down stairs; walk on unlevel terrain; use hands to finger, handle or feel; reach with hands and arms; talk and hear. -Ability to lift and/or move up to 25 pounds. -Specific vision ability required by this job include close vision, distance vision, color vision and peripheral vision. -Location: - - - - - - -CB JENI Homes Corporate office / Part-time remoteQualifications -Education:
    --- - - - - - - - -Bachelor's Degree in Marketing or Communications preferred -Experience:
    • Prefer one year of marketing experience
    • Prefer one year of social media marketing experience
    • Prefer one year of email marketing or design experience -Competencies:
      --- - - - - - - - -Require knowledge and experience in website maintenance software: WordPress, Builder Cloud or related software
      --- - - - - - - - -LiveChat and customer service experience
      --- - - - - - - - -Intermediate skill in MSOffice Outlook, Word and Excel
      --- - - - - - - - -Basic InDesign, PhotoShop and Adobe Professional
      --- - - - - - - - -Hootsuite or Sprout social media management knowledge
      --- - - - - - - - -Ability to quickly learn Lasso CRM specific software and website management platform
      --- - - - - - - - -Attention to detail and accuracy
      --- - - - - - - - -Experience in maintaining good relationships with vendors and internal departments
      --- - - - - - - - -Possess analytical problem solving and multi-tasking skills
      --- - - - - - - - -Be able to work in a fast-paced environment Nothing in this position description restricts management's right to assign or reassign duties and responsibilities to this job at any time.

Keywords: CB JENI Homes, Plano , Marketing Coordinator, Advertising , Plano, Texas

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